Data Breaches Undermine Consumer Confidence

Study Reveals that Fear of Data Loss Has Changed Buying Behavior

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"We live in a wide open world where information can very easily be copied, sent or shared, and over 100 million consumers have been notified of a breach of their personal information. Unfortunately, this has led consumers to have significant concerns about the security of their data. Smart companies understand this and are investing in solutions to protect against the loss of this sensitive data and ensure the trust of their customers."

- Joseph Ansanelli, Vice President
Data Loss Prevention Solutions
Vontu - Now Part of Symantec

The 2007 Consumer Survey on Data Security from Vontu, the leader in Data Loss Prevention solutions, and the Ponemon Institute, a leading privacy and information management research firm, found that 62 percent of respondents have been notified that their confidential data has been lost.

"Our research clearly shows that data breaches are affecting consumers' trust in the organizations with which they share their data and, ultimately, their buying behavior."

- Dr. Larry Ponemon, Chairman and Founder
Ponemon Institute

To get your complimentary copy of the "2007 Consumer Survey on Data Security," complete the form to the right.

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